Active Travel



Fitness Fashion: Sweaty Betty

Nov 30, 2015 | Uncategorized | 4 comments

Fitness Fashion Sweaty Betty

I’ve still got the first pair of black Sweaty Betty capris that I bought 4 years ago when I first got into fitness, at the time I felt they were a big splurge, at close to £40. I dread to think how much I’ve spent on lycra in the intermitting years.

Sweaty Betty holds a special place in my heart as I used to work in their Soho shop on Sundays to earn some extra money, although I’m sure I spent most of my wages before I had even left the store. Wow I miss that staff discount!

Sweaty Betty Running

Did you know that they offer 20% off to fitness professionals? If you’re a yoga teacher, a PT, group training instructor etc, bring along some evidence and they’ll add the discount to your account.

Based in the UK, but with locations in the US and international delivery, Sweaty Betty was one of the first boutique fitness stores in London and has grown massively in the past 17 years. Tamara, SB’s founder, set up the first shop in Notting Hill back in 1998 and has redefined activewear in the UK, offering multiple free classes at each of the shops throughout the week.

My favourite things to buy from SB:

Tanks – I have a rainbow of Athlete vests from my days of working in the shop, they are so versatile and can be worn for all types of workouts. I personally love the patterned ones in particular, although my white and grey tanks get worn on a weekly basis.

Patterned Leggings– Sweaty Betty do some of the best patterned leggings around, especially the yoga leggings. These little beauties are actually reversible with a patterned side and black side, and perfectly on trend with the mesh panels. Zoe and I are wearing the same leggings in the photo below, they are the Free Spin leggings. 

Sweaty Betty Leggings

Sports Bras – SB worked with some top athletes at Loughborough University to develop their Ultra Run bra and it shows. They are supportive, prevent any swing and are sturdy. Plus they make them in fun colours.

Accessories – When it comes to workout accessories, the team at SB have thought of everything. Over the years I’ve stocked up on yoga towels, padlocks, gym bags, water bottles, socks, hairbands, neck gaiters – you name it, they’ve got it.

Get ready to run with SB

Photos by Nick at Coastal Flicks. 


  1. Jen

    Does the stuff you have from Sweaty Betty seem to hold up well? I don’t think I’m particularly rough on workout gear but I’ve noticed that all the stuff I have from SB seems to fall apart rather quickly – their customer service doesn’t seem to care much either.

  2. Scallywag (@ScallywagSprint)

    Gorgeous kit, I really like SB; though I have to stop buying stuff there and protect my bank account. That said, I just bought an athlete vest and washed it twice last week so I could wear it for every workout…

  3. katalysthealth

    Gorgeous stuff!! Im always on the look out for new fitness gear. Its kind of an obsession. And thats super awesome that they offer a discount to PT professionals!!


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